Delaware Office of Highway Safety Brings Back 4th of July SoberLift Program for Second Consecutive Year

FOR IMMEDIATE RELEASE

Media Contacts:

Cynthia Cavett, Marketing Specialist & Public Information Officer

Delaware Office of Highway Safety

Cynthia.Cavett@delaware.gov

302-744-2743

DUI Initiative Running From July 3rd Through July 7th

DOVER, De. (July 1, 2019) – The Delaware Office of Highway Safety (OHS) is pleased to announce that it is reactivating its SoberLift program, in partnership with Lyft®, for the second consecutive year over the Fourth of July holiday to Delaware’s beach resort community.

The program will begin on Wednesday, July 3, at 4 p.m. and run through Sunday, July 7, at 2 a.m., and will provide free Lyft® vouchers* (maximum value of $15) for individuals who want a safe ride during that time period. To participate in the program, individuals need to text “SoberLift” to 99000 to redeem the discount code. It will be available in Delaware beach towns: Lewes, Rehoboth Beach, Dewey Beach, South Bethany Beach, and Fenwick Island.

“Delaware continues to see far too many tragedies caused by impaired driving especially at the beaches during the July 4th holiday weekend, “Richard Klepner, Impaired Driving Program Manager, Office of Highway Safety. “It is critical for people to understand the negative consequences of driving under the influence, and we’re thankful to our partners for providing funding to allow Delawareans to plan ahead for a safe ride home.”

Throughout the state from 2014 to 2018, 4th of July weekend saw 53 DUI-related crashes and five DUI-related fatalities. Reports indicate that DUI crashes occur between 8 p.m. to 2 a.m. at the Delaware beaches. This region – east of DE-1 between Dewey Beach, northern limits and Old Mill Pond Bridge – also lead the state with 46 DUI-related crashes in 2018.

Street teams will be present ahead of the holiday weekend, handing out vouchers for SoberLift codes, as well as promoting the program at local bars, restaurants, and other local businesses. Campaign sponsors include: Breakthru Beverage DE, Allstate, Grain Craft Bar + Kitchen, First State Brew Bus, Kelly’s Logan House, Washington Street Ale House/Oyster House, Wilmington Blue Rocks, Delaware Department of Insurance, Dewey Business Partnership, Bluecoast Seafood and Grill Rehoboth, The Starboard, Grain, Liquid Alchemy Brewing, Aloysius Butler & Clark (AB&C) and Deardorff.

Cynthia Cavett, Marketing Specialist and Public Information Officer for OHS adds, “We’ve said it before and we will say it again, just one impaired driver can negatively impact the lives of so many people. So while we encourage all Delawareans to have fun, make sure you make safe choices. Utilize our ridesharing program SoberLift, and Arrive Alive this holiday weekend.”

In addition, OHS is partnering with the Delaware State Police and local law enforcement for the national summer holiday campaign for Drive Sober or Get Pulled Over from July 4 – July 7, 2019, to put an end to drunk driving. In support of law enforcement’s dedication to protecting the lives of residents in their communities, you’ll see increased enforcement on the roads with zero tolerance for those who drive impaired.

*The number of daily codes, available between 4 p.m. and 2 a.m., will be limited.

You can follow the Delaware Office of Highway Safety by clicking on:

Delaware Office of Highway Safety Web Site

Facebook

Twitter

Instagram

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About the Delaware Office of Highway Safety
The Office of Highway Safety (OHS) is committed to improving the safety of Delaware’s motoring public by focusing on behavioral traffic safety issues such as impaired driving, seat belt use, speeding, child passenger safety, pedestrian and bicycle safety, motorcycle safety, and teen driving issues. FAQs can be found at ArriveAliveDE.com.


Drive Sober or Get Pulled Over

Campaign Launches Before July 4th Holiday

FOR IMMEDIATE RELEASE

Media Contacts:

Cynthia Cavett, Marketing Specialist & Public Information Officer

Delaware Office of Highway Safety

Cynthia.Cavett@delaware.gov

302-744-2743

DOVER, De. (July 1, 2019) – The Delaware Office of Highway Safety (OHS) is partnering with the Delaware State Police and local law enforcement statewide for the national summer holiday campaign for Drive Sober or Get Pulled Over from July 4 – July 7, 2019, to put an end to drunk driving. In support of law enforcement’s dedication to protecting the lives of residents in their communities, you’ll see increased enforcement on the roads with zero tolerance for those who drive impaired.

“We want to be very clear about the consequences of driving while intoxicated,” said Christopher Klein, Acting Director Delaware Office of Highway Safety. “Intoxicated driving is illegal and potentially deadly, and a risk we don’t want to see people take. Make no mistake: If you are caught driving while intoxicated, you will be arrested.”

During the 2014 to 2018 Fourth of July holiday period in Delaware, there were 53 DUI-related crashes. Five people were killed in those crashes which involved at l

east one driver or motorcycle operator with a blood alcohol concentration (BAC) of .08 or higher. That’s five families who will forever remember Independence Day with a heavy heart and nightmarish memories.

Celebrate with a Plan

This Fourth of July, drivers are urged to designate a sober driver before heading out for the evening. If you plan on drinking, plan on not driving.

Remember these tips for a safe night on the roads:

  • Remember that it is never okay to drink and drive. Even if you’ve had only one alcoholic beverage, designate a sober driver or plan to use public transportation or a ride service to get home safely.
  • Download NHTSA’s SaferRide mobile app, available on Google Play for Android devices and Apple’s iTunes Store for iOS devices.
    • SaferRide allows users to call a taxi or a predetermined friend and identifies the user’s location so he or she can be picked up.
  • If you’re at the Delaware beaches over the holiday weekend, use SoberLift to get a safe ride home. In partnership with Lyft®, the Delaware Office of Highway Safety is offering the sober ride program which will begin on Wednesday, July 3, at 4 p.m. and run through Sunday, July 7, at 2 a.m., and will provide free SoberLift vouchers* (maximum value of $15) for individuals who want a safe ride during that time period.
    • Text “SoberLift” to 99000 to redeem the discount code which will be available in the beach towns of Lewes, Rehoboth Beach, South Bethany Beach, and Fenwick Island.
    • *The number of daily codes, available between 4 p.m. and 2 a.m., will be limited.
  • If you see a drunk driver on the road, contact local law enforcement.
  • Have a friend who is about to drink and drive? Take the keys away and make arrangements to get your friend home safely.

You can follow the Delaware Office of Highway Safety by clicking on:

Delaware Office of Highway Safety Web Site

Facebook

Twitter

Instagram

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About the Delaware Office of Highway Safety
The Office of Highway Safety (OHS) is committed to improving the safety of Delaware’s motoring public by focusing on behavioral traffic safety issues such as impaired driving, seat belt use, speeding, child passenger safety, pedestrian and bicycle safety, motorcycle safety, and teen driving issues. FAQs can be found at ArriveAliveDE.com.


Don’t Push Your Luck This St. Patrick’s Day – Designate a Sober Driver

FOR IMMEDIATE RELEASE

Media Contact:
Cynthia Cavett, Delaware Office of Highway Safety, (302) 744-2743
Kellie Boulware, MDOT MVA, 410-762-5188
Brandy Brubaker, Virginia DMV, 804-367-6834

 

Joint Effort Targets Impaired Drivers Along US 13 and US 113 in Delaware, Maryland, and Virginia

 

Dover, DE (March 15, 2019) – The Delaware Office of Highway Safety, Maryland Department of Transportation Motor Vehicle Administration (MDOT MVA), law enforcement and transportation officials from Delaware, Maryland, and Virginia, have partnered for the second year to save lives on our roadways during the St. Patrick’s Day weekend. Law enforcement from 36 agencies across the three states will team up for a High Visibility Enforcement (HVE) effort on US 13 and US 113 throughout the Delmarva Peninsula.

In 2017, there were 39 DUI-related fatal crashes in the state of Delaware and 3,997 DUI arrests. In 2018, there were two DUI-related fatalities during St. Patrick’s Day weekend. Over the last five years, a total of 228 impaired driving arrests occurred for the same holiday period.

“All of us here at the Delaware Office of Highway Safety would like to thank our partner agencies for working together to have a greater impact on reducing impaired driving. It is through coordinated efforts like this along US 13 and US 113, that we can increase awareness and safety for all motorists on our roads,” said Richard Klepner, Delaware Office of Highway Safety, Impaired Driving Program Manager. Delaware motorists can text “saferide” to 99000 for a link to download Lyft and Uber apps or get a list of local companies providing safe rides. The state of Maryland is conducting multiple enforcements on US 13 where there were 138 crashes from 2013 – 2016 resulting from alcohol and/or drug impairment. During last year’s effort participating agencies in Maryland issued 125 citations, including 45 for speeding, and made four impaired driving arrests.

“This effort is a great example of state and local law enforcement agencies joining forces to save lives on our roadways,” said Chrissy Nizer, Maryland Department of Transportation Motor Vehicle Administration (MDOT MVA) Administrator.

In Virginia, there were 278 alcohol-related fatalities in 2018, which is 34 percent of overall traffic deaths. The chance of being in an alcohol-related crash in Virginia is one-in-six over the course of a lifetime.

“Reducing and ultimately eliminating drunk driving will go a long way toward reaching our goal of zero deaths on Virginia roadways,” said Virginia DMV Commissioner Richard D. Holcomb, the Governor’s Highway Safety Representative. “Law enforcement agencies partnering across state lines sends a strong message to drivers — we are committed to saving lives and vow to work together to make our roadways safer for everyone.”

Saturation patrols will run throughout the US 13 and US 113 corridors in the three states with law enforcement on the lookout for impaired drivers. US 13 is comprised of 289 total miles – 137 in Virginia; 103 in Delaware; and 49 in Maryland. It houses approximately 150 establishments with liquor licenses along its length in Maryland alone.

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About the Delaware Office of Highway Safety
The Office of Highway Safety (OHS) is committed to improving the safety of Delaware’s motoring public by focusing on behavioral traffic safety issues such as impaired driving, seat belt use, speeding, child passenger safety, pedestrian and bicycle safety, motorcycle safety, and teen driving issues. FAQs can be found at ArriveAliveDE.com.

 

Delaware Office of Highway Safety logo


Delaware Office of Highway Safety Kicks Off The Safe Family Holiday Campaign

DUI checkpoints in place on Wednesday, Nov. 21, ahead of Thanksgiving weekend

DOVER, DE (Nov. 19, 2018) The Delaware Office of Highway Safety (OHS) has announced the kickoff of The Safe Family Holiday Campaign and the theme “It’s The Most Dangerous Time of the Year”, running through Tuesday, January 1, 2019.  The awareness campaign is a reminder that there are increased dangers associated with holiday driving. Efforts are focused to reduce crashes and fatalities on Delaware roadways during the holiday season.  In addition to the education component of the campaign, the annual Safe Family Holiday will have an ongoing enforcement period, which focuses on impaired driving, speed, pedestrian safety, occupant protection, and distracted driving during one of the busiest travel times of the year.

“Celebrations, inclement weather and undue stress that come along with the holiday season often make for a dangerous combination for drivers and pedestrians,” said Kimberly Chesser, OHS’ acting director. “In fact, in the past five years, there were 316 pedestrian crashes across the state in November – December alone. This is a busy time of year, but that doesn’t mean it has to be hazardous for travelers, which is why our office is once again bringing back ‘The Safe Family Holiday Campaign’ and reminding motorists of the increased dangers associated with holiday travel on Delaware roadways. We want everyone to enjoy the holiday season, but to also be responsible and get where they are going safely.”

The campaign will once again use a life-size snow globe and carolers—ubiquitous holiday favorites, but with a unique safety-messaging twist*— to rally Delawareans to be more responsible drivers, passengers, and pedestrians, and empower them to take steps to reduce holiday crashes and fatalities.

The snow globe and carolers will be featured at the following prominent community events and locations throughout the state, and will be joined by street teams that will encourage passersby to sign a holiday drive responsibility pledge and enter the larger-than-life inflated snow globes, where they’ll have a picture taken to commemorate their commitment to safe driving and walking:

  • Saturday, Dec. 1, from noon to 5 P.M.: A Farmer’s Christmas at the Delaware Agricultural Museum in Dover, Delaware
  • Saturday, Dec. 8, from 4 P.M. to 8 P.M.: Winter WonderFEST2018 at Cape Henlopen State Park in Lewes, Delaware
  • Saturday, Dec. 15, from 10 A.M. to 2 P.M.: Dover Mall in Dover, Delaware
  • Saturday, Dec. 22, from 10 A.M. to 2 P.M.: Christiana Mall in Newark, Delaware

“The response to last year’s campaign was overwhelmingly positive, generating more than 1,000 pledges,” said Chesser. “We hope to have the same results if not more for this holiday season.”

In addition to these grassroots efforts, OHS will have three DUI checkpoints in place on Wednesday, Nov. 21, ahead of Thanksgiving weekend. Checkpoints will be conducted from 10 P.M. – 2 A.M. at the following locations:

  • Kirkwood Highway in Wilmington, Delaware
  • South State Street in Dover, Delaware
  • US Route 113 in Lincoln, Delaware

“Thanksgiving Eve is one of the most dangerous nights of the year with a high number of impaired crashes,” adds Chesser. “This is why we are taking precautions to ensure the safety of our Delawareans. Plan ahead and have a designated driver or take advantage of one of the many ridesharing programs available.”

Statistics

Recent statistics emphasize why OHS is focusing on four core areas of travel safety during The Most Dangerous Time of the Year campaign.

  • DUIs: So far in 2018, the state of Delaware has seen 3,470 arrests and 18 fatalities related to impaired driving.
  • Speeding: Last year (2017) Delaware had 27 fatalities related to speed.
  • Pedestrians: Over the past 5 years, 147 pedestrians have been killed in traffic crashes; in 2017, crashes caused the death of 33 pedestrians in Delaware.
  • Distracted driving and failure to use seatbelts: Last year (2017) inattentive driving caused the majority of personal injury and property damage crashes in Delaware and 52% of fatalities were unbuckled. And from 2013-2017, Delaware had 150 unrestrained crashes in November – December.

For more information, please visit ohs.delaware.gov, or visit us on Facebook (@highwaysafetyde), Twitter (@highwaysafetyDE) and Instagram (highwaysafetyde).

*Snowglobe depicted in posters, print ads, billboards, theater ads, retail floor displays, social media posts, website pages and more will display the usual festive holiday settings, but with a vehicle accident disrupting the “peace and joy” of the season. With an overriding message of “Don’t let a crash shake things up this holiday season,” specific messages will address everything from avoiding DUIs and putting the phone away while driving, to slowing down, buckling up and crossing at crosswalks.

*Carolers will be equipped with lyrics to traditional holiday favorites, reinforcing The Most Dangerous Time of the Year messaging. These carols will be heard live as they travel with the inflatable snow globes, as well as on the radio during the campaign period. 

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About the Delaware Office of Highway Safety
The Office of Highway Safety (OHS) is committed to improving the safety of Delaware’s motoring public by focusing on behavioral traffic safety issues such as impaired driving, seat belt use, speeding, child passenger safety, pedestrian and bicycle safety, motorcycle safety, and teen driving issues. FAQs can be found at ArriveAliveDE.com.


Be a Saint. Drive Sober.

Office of Highway Safety announces St. Patrick’s DUI Enforcement

Dover – St. Patrick’s Day brings to mind shamrocks, leprechauns, pots of gold, and good luck. But don’t rely on luck to can save you from a drunk-driving crash. The New Castle County DUI Task Force will be conducting a DUI checkpoint near Wilmington this Saturday the 14th to coincide with St. Patrick’s Day festivities in the city. Last year, police arrested a total of 48 individuals for DUI during St. Patrick’s Day weekend.

Lisa Shaw, Office of Highway Safety DUI program coordinator offered this advice to partygoers: “Get ahead of the decision this year. If you know you’re going to celebrate St. Patrick’s Day with alcohol, then figure out a plan in advance that will get you home safely. Don’t wait until you’re too buzzed to decide, and don’t ever ride with a friend who’s been drinking.” Buzzed Driving Is Drunk Driving, so if you have anything to drink be sure you can count on a sober friend, a taxi, or public transportation. Not drinking? Maybe this St. Patrick’s Day, you’ll be the saint who drives your friend’s home. Remember, friends don’t let friends drive drunk.

Let’s make 2015 different. Use this party-planning checklist to stay safe this St. Patrick’s Day.

  • NOW: Even if you don’t have plans yet, plan to drive sober or designate a sober driver. Save the number of a taxi company in your phone so you always have a backup plan. You can find taxi numbers on our website http://www.duirealtime.com/Taxi.
  • WHEN YOU MAKE PLANS: A sober driver is an essential part of any party plan. Once you know where you’ll celebrate, decide whether you’re drinking or You can only choose one.
  • ON ST. PATRICK’S DAY: Before you take your first sip of green beer, leave your keys at home or give them to a friend. If you’re the designated driver, don’t drink. Enjoy non-alcoholic beverages and brag about your VIP (very important partygoer) status online using the hashtag #designateddriver. Only drive sober or ride with a sober driver.
  • EVERY DAY: If you’re impaired, use a taxi, call a sober friend or family member, or use public transportation to get home safely. If you know people who are about to drive or ride while impaired, take their keys and help them make other arrangements to get to where they are going safely.

Drunk driving has fatal consequences. If you see a drunk driver on the road, call 911 immediately. You could save a life.

In 2014, 54 percent (67 of 124) of all vehicle deaths in Delaware were alcohol related.  Since January 1st of this year, there have been seven (7) alcohol-related traffic deaths compared to eight (8) at this time last year.  For more information on OHS’s year round DUI efforts please visit our website at www.ohs.delaware.gov .