Delaware Forest Service’s Ashley Melvin earns Gold Smokey Award

 

Delaware Forest Service Gold Smokey Award
Delaware state forester Michael A. Valenti was on hand in Ohio as Delaware Forest Service education specialist Ashley Melvin received the Gold Smokey Award for her fire prevention efforts as part of the Mid-Atlantic Fire Compact.

DOVER – Ashley Melvin, the Delaware Forest Service’s education specialist who directs its successful Smokey Bear fire prevention program, received a Gold Smokey Award at an annual meeting of state foresters in Ohio recently. The award was presented to the Mid-Atlantic Fire Compact‘s education committee, of which Delaware is a member. The compact is comprised of seven states including Delaware, Maryland, New Jersey, Ohio, Pennsylvania, Virginia, and West Virginia.

In the world of wildfire prevention, there is no greater honor than to receive a Smokey Bear award, especially the national Gold Smokey Award. These special awards are reserved for people or organizations that provide sustained, outstanding service, with significant program impact, in the wildfire prevention arena. Honorees demonstrate innovation, creativity, commitment and passion for wildfire prevention.

The Mid-Atlantic Fire Compact’s education committee meets once or twice a year to create prototypes that help with forest fire prevention education. The group has created bandannas, large Smokey Prevention Plinko Games for events, large puzzles for children to use at events, compiled a three-DVD set of old Smokey Bear videos, songs and artwork and large fire danger signs with Smokey Bear. The group also coordinated an international multi-compact workshop in Mystic, Conn.

Mid-Atlantic Fire Compact Gold Smokey
The Mid-Atlantic Fire Compact, comprised of seven states including Delaware, received a Gold Smokey for its fire prevention efforts.

Next year, Smokey Bear celebrates his 75th Birthday. To honor the occasion, the compact created a special 16-page supplement for the Highlights children’s magazine that will appear in early 2019. The issue will be delivered to subscribers in all seven states, with an additional printing of 168,000 copes for standalone use. Veteran educator Fred Turck of Virginia, the only person to earn the coveted Gold Smokey twice for his outstanding work in fire prevention education, noted that each item takes about a year to move from concept to production.

Ashley Melvin Gold Smokey Award
Delaware Forest Service educator Ashley Melvin received the Gold Smokey Award in Ohio recently for her efforts with the Mid-Atlantic Fire Compact’s fire prevention and education committee.

Under the guidance of Melvin, the award-winning trainer-educator who received a Bronze Smokey in 2009, Smokey Bear has become one of the Delaware Forest Service’s most successful educational programs. In the past several years, the Delaware Forest Service (DFS) has provided an average of 90 Smokey Bear fire education programs per year to about 8,250 students — almost 75% of the first-graders in the entire state. Nationwide fire data indicates that human activity causes the largest number of forest fires. This is why Smokey teaches children at a very early age that they should never play with fire or use matches. During a typical Smokey Bear program, first-graders learn about the many natural benefits that trees provide: oxygen, shade, wood products and wildlife habitat. Then, students learn about how harmful a fire can be to the forest. After discussing how a fire can start, students watch a video about how children playing who discover a box of matches are tempted to start a campfire. When the “real” Smokey finally appears on the scene, the children are asked to pledge to “not play with matches ever again.”

Every student receives a gift bag of complimentary Smokey Bear materials and school supplies. Many of the bags are assembled by senior citizen volunteers from the Modern Maturity Center in Dover’s RSVP Program. Every year, volunteers put together more than 6,000 bags containing Smokey-themed comic books, wrist bands, rulers, pencils, and bookmarks.

 


Smokey Bear to visit Delaware schools in October

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Smokey Bear and Delaware Forest Service education specialist Ashley Peebles will once again be teaming up to bring Smokey’s timeless message of fire safety and wildfire prevention to first-graders in the First State as part of National Fire Prevention Month in October.

Contact: Ashley Peebles, 302-698-4551 or Ashley.Peebles@delaware.gov


Smokey Bear
will be back in Delaware schools starting this October, visiting first-graders throughout the First State to remind children that “only you can prevent wildfires.” October is a time to highlight fire prevention and safety because the second week is National Fire Prevention Week, observed annually in commemoration of the Great Chicago Fire of 1871.

Under the guidance of award-winning trainer-educator Ashley Peebles, Smokey Bear has become one of the Delaware Forest Service’s most successful educational programs. In the past two years, the Delaware Forest Service (DFS) has provided an average of 90 Smokey Bear fire education programs per year to about 8,250 students almost 75% of the first-graders in the entire state.

*** SCHEDULE OF SMOKEY BEAR PROGRAMS BY COUNTY AND DATE  (below) ***

Nationwide fire data continue to show that human activity causes the largest number of forest fires, which is why Smokey teaches children at a very early age that they should never play with fire or use matches. During a typical Smokey Bear program, first-graders learn about the many natural benefits that trees provide: oxygen, shade, wood products and wildlife habitat. Then, students learn about how harmful a fire can be to the forest. After discussing how a fire can start, students watch a video about how children playing who discover a box of matches are tempted to start a campfire. When the “real” Smokey finally appears on the scene, the children are asked to pledge to “not play with matches ever again.”

Every student receives a gift bag of complimentary Smokey Bear materials and school supplies. Many of the bags were assembled by senior citizen volunteers from the Modern Maturity Center in Dover’s RSVP Program. This year, volunteers put together more than 6,000 bags containing Smokey-themed comic books, wrist bands, rulers, pencils, and bookmarks.

Volunteers from the Dover Modern Maturity Center prepared more than 6,000 bags of Smokey Bear school supplies for schoolchildren.
Volunteers from the Dover Modern Maturity Center prepared more than 6,000 bags of Smokey Bear school supplies for schoolchildren.

Created in 1944, the Smokey Bear Wildfire Prevention campaign is the longest-running public service advertising campaign in U.S. history, educating generations of Americans about their role in preventing wildfires. As one of the world’s most recognizable characters, Smokey’s image is protected by U.S. federal law and is administered by the U.S. Forest Service, the National Association of State Foresters and the Ad Council. Despite the campaign’s success over the years, wildfire prevention remains one of the most critical issues affecting our country. Smokey’s message is as relevant and urgent today as it was in 1944.

This 1944 poster marked the first time that he character appeared in a campaign to prevent wildfires. Smokey is now the longest-running and most successful public service campaign in U.S. history.
This 1944 poster marked the first time that the Smokey character appeared in a campaign to prevent wildfires. Smokey is now the longest-running and most successful public service campaign in U.S. history.

Smokey’s original catchphrase was “Smokey Says – Care Will Prevent 9 out of 10 Forest Fires.” In 1947, it became “Remember… Only YOU Can Prevent Forest Fires.” In 2001, it was updated to its current version of “Only You Can Prevent Wildfires” in response to an outbreak of wildfires in natural areas other than forests and to clarify that Smokey is trying to prevent unwanted and unplanned outdoor fires versus prescribed fires.

So how exactly did Smokey Bear become associated with wildfire prevention?

The answer begins with World War II. On December 7, 1941, Japanese planes attacked Pearl Harbor. The following spring, Japanese submarines surfaced near the coast of Santa Barbara, California, and fired shells that exploded on an oil field, very close to the Los Padres National Forest. Americans were shocked that the war had come directly to the American mainland. Fear grew that more attacks would bring a disastrous loss of life and destruction of property. There was also a fear that incendiary shells exploding in the forests of the Pacific Coast would ignite numerous raging wildfires.

With experienced firefighters and other able-bodied men deployed in the war, communities had to deal with wildfires as best they could. Protection of forests became a matter of national importance, and a new idea was born. If people could be urged to be more careful, perhaps some of the fires could be prevented. To rally Americans to this cause, and convince them that it would help win the war, the Forest Service organized the Cooperative Forest Fire Prevention (CFFP) program with the help of the War Advertising Council and the Association of State Foresters. Together, they created posters and slogans, including “Forest Fires Aid the Enemy,” and “Our Carelessness, Their Secret Weapon.”

In a stroke of luck for the cause, in 1942, forests and their animal inhabitants were celebrated in Walt Disney’s wildly popular motion picture, “Bambi.” Disney allowed the CFFP program to use the film’s characters on a 1944 poster. The “Bambi” poster was a success and proved the success of using an animal as a fire prevention symbol. However, Disney had only loaned the characters to the campaign for one year. The CFFP would need to find an animal symbol that would belong to them, and nothing seemed more fitting than the majestic, powerful (and also cute) bear.

On August 9, 1944, the creation of Smokey Bear was authorized by the Forest Service, and the first poster was delivered on October 10 by artist Albert Staehle. The poster depicted a bear pouring a bucket of water on a campfire. Smokey Bear soon became popular, and his image began appearing on more posters and cards. By 1952, Smokey Bear began to attract commercial interest. An Act of Congress passed which removed Smokey from the public domain and placed him under the control of the Secretary of Agriculture. The Act provided for the use of collected royalties and fees for continued wildfire prevention education.

2016 Delaware Forest Service Smokey Bear School Program
(dates and times subject to change)
New Castle County Date and Time Address City Phone #
Bunker Hill Elem. Oct. 4 – 9 a.m. 1070 Bunker Hill Rd. Middletown (302) 378-5135
Providence Creek Academy Oct. 4 – 2 p.m. 355 W. Duck Creek Rd. Clayton (302) 653-6276
MOT Charter School Oct. 5 – 1 p.m. 1156 Levels Rd. Middletown (302) 376-5125
Wilbur (Kathleen) Elem. Oct. 5 – 10:30 a.m. 4050 Wrangle Hill Rd. Bear (302) 832-6330
Maclary (R. Elizabeth) Elem. Oct. 7 – 8:30 a.m. 300 St. Regis Dr. Newark (302) 454-2142
Independence School Oct. 10 – 10:15 a.m. 1300 Paper Mill Rd. Newark (302) 239-0330
Downes (John R.) Elem. Oct. 10 – 2 p.m. 220 Casho Mill Rd. Newark (302) 454-2133
Harlan (David W.) Elem. Oct. 11 – 2 p.m. 3601 Jefferson St. Wilmington (302) 762-7156
New Castle Elem. Oct. 11 – 9:30 a.m. 903 Delaware St. New Castle (302) 429-4085
East Side Charter School Oct. 12 – 12 p.m. 2401 Thatcher St. Wilmington (302) 421-8270
Cedar La. Elementary Oct. 12 – 9:30 a.m. 1259 Cedar La. Rd. Middletown (302) 378-5045
Henry M. Brader Elem. Oct. 13 – 2:30 p.m. 107 Four Seasons Pkwy. Newark (302) 454-5959
St. Peter’s Cathedral School Oct. 14 – 1:25 p.m. 310 West 6th St. Wilmington (302) 656-5234
Castle Hills Elementary Oct. 14 – 10:45 a.m. 502 Moores Lake New Castle (302) 323-2915
North Star Elementary Oct. 14 – 9:15 a.m. 1340 Little Baltimore Rd. Hockessin (302) 234-7200
St. Peter Catholic School Oct. 17 – 1:30 p.m. 515 Harmony St. New Castle (302) 328-1191
Keene (William. B.) Oct. 18 – 9:30 a.m. 200 LaGrange Ave. Newark (302) 454-2018
Sanford School Oct. 19 – 12:30 p.m. 6900 Lancaster Pike Hockessin (302) 239-5263
Wilmington Manor Elem. Oct. 20 – 10 a.m. 200 East Roosevelt Ave. New Castle (302) 323-2901
Oberle Elementary Oct. 21 – 9:30 a.m. 500 Caledonia Way Bear (302) 690-1179
Brookside Elementary Oct. 21 – 9:45 a.m. 800 Marrows Rd. Newark (302) 454-5454
Southern Elementary Oct. 24 – 9:30 a.m. 795 Coxneck Rd. New Castle (302) 832-6300
Robert S. Gallaher Elem. Oct. 25 – 2:45 p.m. 800 Brownleaf Rd. Newark (302) 454-2464
Caravel Academy Oct. 25 – 8:30 a.m. 2801 Del Laws Rd. Bear (302) 834-8938
Thomas A. Edison Charter Oct. 25 – 9:30 a.m. 2200 North Locust St. Wilmington (302) 778-1101
Tower Hill School Oct. 26 – 1:30 p.m. 2813 West 17th St. Wilmington (302) 575-0550
Olive B. Loss Elementary Oct. 27 – 2:30 p.m. 200 Brennan Blvd. Bear (302) 832-1343
Jones (Albert H. ) Elem. Oct. 27 – 9:30 a.m. 35 West Main St. Christiana (302) 454-2131
Hanby (Brandywood) Elem. Oct. 28 – 1:30 p.m. 2115 Anson Rd. Wilmington (302) 475-3966
Richardson Park Elementary Oct. 28 – 11:20 a.m. 16 Idella Ave. Wilmington (302) 992-5570
Shortlidge (Evan G.) Elem. Oct. 28 – 9:15 a.m. 100 West 18th St. Wilmington (302) 651-2710
Claymont Elementary Nov. 1 – 10 a.m. 3401 Green St. Claymont (302) 792-3880
Carrcroft Elementary Nov. 1 – 2 p.m. 503 Crest Rd. Wilmington (302) 762-7165
Brick Mill Elementary Nov. 17 – 2:30 p.m. 378 Brick Mill Rd. Middletown (302) 378-5288
Kent County Date and Time Address City Phone #
Clayton Elementary Oct. 6 – 1:45 p.m. 501 West Main St. Clayton (302) 653-8587
Lake Forest East Elem. Oct. 7 – 2:25 p.m. 124 West Front St. Frederica (302) 335-5261
Milford Christian School Oct. 11 – 10 a.m. 6062 Old Shawnee Rd. Milford (302) 422-4263
Fairview Elementary Oct. 13 – 9 a.m. 700 Walker Rd. Dover (302) 672-1645
Smyrna Elementary Oct. 13 – 9 a.m. 121 South School La. Smyrna (302) 653-8588
Lake Forest North Elem. Oct. 14 – 12 p.m. 319 East Main St. Felton (302) 284-9611
Booker T. Washington Elem. Oct. 17 – 1 p.m. 901 Forest Ave. Dover (302) 672-1900
Major George S. Welch Elem. Oct. 20 – 1 p.m. 3100 Hawthorne Dr. Dover (302) 674-9080
South Dover Oct. 20 at 9 a.m. 955 South State St. Dover (302) 672-1690
McIlvaine Early Childhood Oct. 24 at 9:30 a.m. 11 Walnut St. Magnolia (302) 335-5039
North Dover Elementary Oct. 26 – 2 p.m. 855 College Rd. Dover (302) 672-1980
Holy Cross Elementary Oct. 28 – 1 p.m. 631 South State St. Dover (302) 674-5784
Towne Point Nov. 10 – 10:15 a.m. 629 Buckson Dr. Dover (302) 672-1590
Lake Forest South Elementary Nov. 10 – 2:15 p.m. 301 Dorman St. Harrington (302) 398-8011
Sussex County Date and Time Address City Phone #
H. O. Brittingham Elementary Oct. 10 – 9 a.m. 400 Mulberry St. Milton (302) 684-8522
Greenwood Mennonite Oct. 12 – 1 p.m. 12802 Mennonite Rd. Greenwood (302) 349-4131
North Georgetown Elementary Oct. 13 at 1 p.m. 664 North Bedford St. Georgetown (302) 855-2430
Phillip C. Showell Elementary Oct. 14 – 1:30 p.m. 41 Bethany Beach Rd. Selbyville (302) 436-1044
Paul Laurence Dunbar Elem. Oct. 17 – 9:30 a.m. 499 West Sixth St. Laurel (302) 875-6140
Southern Del. School of Art Oct. 20 – 12 p.m. 31 Hoosier St. Selbyville (302) 436-1066
West Seaford Elementary Oct. 21 – 1:30 p.m. 511 Sussex Ave. Seaford (302) 628-4414
Woodbridge Elementary Oct. 21 – 3 p.m. PO Box 2007 Greenwood (302) 349-4010


Smokey Bear to visit Delaware schools for Fire Prevention Month

Smokey Bear visits Delaware schools for fire prevention month
Smokey Bear is once again teaming up with Ashley Peebles and the Delaware Forest Service to visit elementary schools in the First State to spread the word about fire safety and prevention.

(DOVER) – To honor October as “National Fire Prevention Month,” Smokey Bear will visit Delaware schools to teach children that “only you can prevent wildfires.” Nationwide fire data continue to show that human activity causes the largest number of forest fires, which is why Smokey teaches children at a very early age that they should never play with fire or use matches. During a typical Smokey Bear program sponsored by the Delaware Forest Service (DFS), first-graders learn about how trees provide natural benefits such as oxygen, shade, wood products and wildlife habitat. Then, students learn about how harmful a fire can be to the forest. After discussing how a fire can get started, students watch a brief video about how children playing in the woods discover a box of matches that tempts them to start a campfire. When the “real” Smokey finally appears on the scene, the children are asked to make a solemn pledge to him that they “will not play with matches ever again.” Ashley Peebles, trainer-educator for the Delaware Forest Service, oversees the annual Smokey Bear program.

Last year, the Delaware Forest Service provided 104 fire education programs to 9,410 students, a record number of school programs for the agency. 2015 marks the 71st Anniversary of Smokey Bear’s introduction as part of a public service effort to prevent forest fires during World War II.

Since he was created in 1944, the Smokey Bear campaign has evolved into the longest running public service campaign in history. Smokey’s first forest fire prevention message remained unchanged for 50 years until April 2001, when the Ad Council updated his message to address the increasing number of fires in the nation’s wildland areas. As one of the world’s most recognizable fictional characters, Smokey’s image is protected by U.S. Federal Law and administered by the U.S. Forest Service, the National Association of State Foresters and the Ad Council. Surveys have shown that “Smokey Bear” (not “Smokey the Bear”) is recognized by over 95 percent of respondents.

Delaware Forest Service contact: Ashley Peebles, 302-698-4551 or Ashley.Peebles@delaware.gov

2015 Schedule of Smokey Bear Fire Prevention Programs (subject to change)

New Castle Co.
Date Time School Address City Phone #
Oct. 5 2:00 PM Tarbiyah Islamic School 698 S Old Balt. Pike Newark

(302) 533-8114

Oct. 7 9:00 AM Bunker Hill Elementary 1070 Bunker Hill Rd Middletown (302) 378-5135
Oct. 8 9:30 AM Christ the Teacher School 2451 Frazer Rd. Newark (302) 838-8850
Oct. 8 10:15 AM Independence School 1300 Paper Mill Rd. Newark

(302) 239-0330

Oct. 8 12:30 PM Brick Mill Elementary 378 Brick Mill Rd Middletown (302) 378-5288
Oct. 8 2:00 PM Hanby Elementary 2115 Anson Rd. Wilmington (302) 475-3966
Oct. 9 1:15 PM Sanford School 6900 Lancaster Pike Hockessin (302) 239-5263
Oct. 12 12:15 PM Carrcroft Elementary 503 Crest Rd. Wilmington (302) 762-7165
Oct. 13 9:45 AM Caravel Academy 2801 Del Laws Rd. Bear (302) 834-8938
Oct. 13 1:20 PM Tower Hill School 2813 West 17th St. Wilmington (302) 575-0550
Oct. 13 2:30 PM Olive B. Loss Elementary 200 Brennan Blvd. Bear (302) 832-1343
Oct. 14 9:00 AM East Side Charter School 2401 Thatcher St. Wilmington (302) 421-8270
Oct. 14 9:30 AM Wilmington Manor Elementary 200 E. Roosevelt Ave.. New Castle (302) 323-2901
Oct. 15 9:30 AM Jones (Albert H. ) Elementary 35 West Main St. Christiana (302) 454-2131
Oct. 15 12:30 PM Southern Elementary 795 Coxneck Rd. New Castle (302) 832-6300
Oct. 16 9:00 AM Maclary Elementary 300 St. Regis Dr. Newark (302) 454-2142
Oct. 16 9:30 AM Brookside Elementary 800 Marrows Rd. Newark (302) 454-5454
Oct. 19 10:00 AM Richey Elementary 105 East Highland Ave.. Newport (302) 992-5535
Oct. 19 12:30 PM St. Peter Catholic School 515 Harmony St. New Castle (302) 328-1191
Oct. 20 1:15 PM St. Peter’s Cathedral School 310 West 6th St. Wilmington (302) 656-5234
Oct. 21 2:00 PM Tatnall School 1501 Barley Mill Rd. Wilmington (302) 892-4323
Oct. 22 9:00 AM Elbert-Palmer Elementary 1210 Lobdell St. Wilmington (302) 429-4188
Oct. 23 12:00 PM Wilbur (Kathleen) Elementary 4050 Wrangle Hill Rd. Bear (302) 832-6330
Oct. 23 1:30 PM Henry M. Brader Elementary 107 Four Seasons Pkwy. Newark (302) 454-5959
Oct. 23 2:00 PM Providence Creek Academy 355 W. Duck Creek Rd. Clayton (302) 653-6276
Oct. 26 9:30 AM Frederick Stubbs Elementary 1100 N. Pine St. Wilmington (302) 429-4175
Oct. 26 10:00 AM Keene (William B.) 200 LaGrange Ave.. Newark (302) 454-2018
Oct. 28 9:30 AM Harlan (David W.) Elementary 3601 Jefferson St. Wilmington (302) 762-7156
Oct. 28 2:00 PM Gallaher Elementary 800 Brownleaf Rd. Newark (302) 454-2464
Oct. 29 9:15 AM North Star Elementary 1340 Little Balt. Rd Hockessin (302) 234-7200
Oct. 29 1:30 PM Claymont Elementary 3401 Green St. Claymont (302) 792-3880
Oct. 30 2:00 PM Castle Hills Elementary 502 Moores Lake New Castle (302) 323-2915
Nov. 2 2:00 PM Downes (John R.) Elementary 220 Casho Mill Rd. Newark (302) 454-2133
Nov. 6 11:45 AM Shortlidge (Evan G.Elementary 100 West 18th St. Wilmington (302) 651-2710
Kent Co.
Date Time School Address City Phone #
Oct. 5 9:00 AM McIlvaine EC Center

11 Walnut St.

Magnolia (302) 335-5039
Oct. 14 9:00 AM Milford Christian School 6062 Old Shawnee Rd. Milford (302) 422-4263
Oct. 14 1:00 PM Major Welch Elementary 3100 Hawthorne Dr. Dover (302) 674-9080
Oct. 15 2:00 PM Clayton Elementary 501 West Main St. Clayton (302) 653-8587
Oct. 15 2:00 PM Lake Forest South Elementary 301 Dorman St. Harrington (302) 398-8011
Oct. 16 2:15 PM Lake Forest East Elementary 124 West Front St. Frederica (302) 335-5261
Oct. 19 10:00 AM South Dover 955 South State St. Dover (302) 672-1690
Oct. 20 2:20 PM North Dover Elementary 855 College Rd. Dover (302) 672-1980
Oct. 22 9:00 AM Calvary Christian Academy 1143 East Lebanon Rd. Dover (302) 697-7860
Oct. 23 9:00 AM Holy Cross Elementary 631 South State St. Dover (302) 674-5784
Oct. 27 9:00 AM Smyrna Elementary 121 South School Lane Smyrna (302) 653-8588
Oct. 27 2:00 PM Fairview Elementary 700 Walker Rd. Dover (302) 672-1645
Nov. 4 1:45 PM Towne Point 629 Buckson Dr. Dover (302) 672-1590
Sussex Co.
Date Time School Address City Phone #
Oct. 07 12:30 PM The Jefferson School 22051 Wilson Rd. Georgetown (302) 856-3300
Oct. 08 9:00 AM East Millsboro Elementary 29346 Iron Branch Rd. Millsboro (302) 934-3222
Oct. 09 9:00 AM Morris Early Childhood Center 103 Third St. Lincoln (302) 422-1650
Oct. 12 1:30 PM Greenwood Mennonite 12802 Menn. Schl. Rd. Greenwood (302) 349-4131
Oct. 13 8:00 AM Milton Elementary 512 Federal St. Milton (302) 684-2516
Oct. 15 9:00 AM Lord Baltimore Elementary 120 Atlantic Ave.. Ocean View (302) 537-2700
Oct. 16 2:30 PM Frederick Douglas Elementary 1 Swain Rd. Seaford (302) 628-4413
Oct. 17 1:10 PM Southern Delaware School of Art 31 Hoosier St. Selbyville (302) 436-1066
Oct. 19 10:05 AM H. O. Brittingham Elementary 400 Mulberry St. Milton (302) 684-8522
Oct. 20 2:00 PM West Seaford Elementary 511 Sussex Ave.. Seaford (302) 628-4414
Oct. 22 2:30 PM Seaford Central Elementary 1 Delaware Place Seaford (302) 629-4587
Oct. 23 11:45 AM Phillip C. Showell Elementary 41 Bethany Beach Rd Selbyville (302) 436-1044
Oct. 26 10:30 AM Georgetown Elementary 301 West Market St. Georgetown (302) 856-1940
Oct. 29 3:00 PM Woodbridge Elementary PO Box 2007 Greenwood (302) 349-4010


Smokey Bear celebrates 70th year by visiting over 90 Delaware schools

Smokey Bear celebrates 70th year by visiting over 90 First State schools

As they have done for many years, senior volunteers from the Modern Maturity Center in Dover joined Smokey Bear recently to celebrate his 70th year of fire prevention. The seniors helped prepare over 4,000 gift bags of Smokey school supplies to distribute to Delaware choolchildren.
Senior volunteers from the Modern Maturity Center in Dover joined Smokey Bear recently to celebrate his 70th year of fire prevention. The seniors helped prepare over 4,000 gift bags of Smokey school supplies that will be distributed to Delaware schoolchildren.

(Dover) – To honor October as “Fire Prevention Month,” Smokey Bear will visit over 90 Delaware schools to teach children that “only you can prevent wildfires.” Because human activity causes the largest number of forest fires nationwide, Smokey teaches children at a very early age that they should never play with fire or use matches.

During a typical Smokey Bear program sponsored by the Delaware Forest Service (DFS), first-graders learn about how trees provide natural benefits such as oxygen, shade, wood products and wildlife habitat. Then, students learn about how harmful a fire can be to the forest. After discussing how a fire can get started, students watch a brief video about how children playing in the woods discover a box of matches that tempts them to start a campfire. When the “real” Smokey finally appears on the scene, the children are asked to make a solemn pledge to him that they “will not play with matches ever again.” Ashley Peebles, trainer-educator for the Delaware Forest Service, oversees the annual Smokey Bear program. Last year, the DFS presented 78 fire prevention programs to almost 8,000 children.

2014 marks the 70th Anniversary of Smokey Bear’s introduction as part of a public service effort to prevent forest fires during World War II.  Since he was created in 1944, the Smokey Bear campaign has evolved into the longest running public service campaign in history. Smokey’s first forest fire prevention message remained unchanged for 50 years until April 2001, when the Ad Council updated his message to address the increasing number of fires in the nation’s wildland areas. As one of the world’s most recognizable fictional characters, Smokey’s image is protected by U.S. Federal Law and administered by the U.S. Forest Service, the National Association of State Foresters and the Ad Council. Surveys have shown that “Smokey Bear” (not “Smokey the Bear”) is recognized by over 95 percent of respondents.

2014 Schedule of Smokey Bear Fire Prevention Programs (subject to change)
Delaware Forest Service contact: Ashley Peebles, 302-698-4551 or Ashley.Peebles@delaware.gov

NEW CASTLE CO.        
Date & Time Address City City
Sept 30, 2 p.m. Bunker Hill Elem. 1070 Bunker Hill Rd. Middletown  378-5135
Oct. 01, 10 a.m. Bancroft Elem. 700 North Lombard St. Wilmington  429-4102
Oct. 01, 2:30 p.m. East Side Charter 2401 Thatcher St. Wilmington  421-8270
Oct. 01, 9 a.m. Jennie E. Smith Elem. 142 Brennen Drive Newark  454-2174
Oct. 02, 1:15 p.m. Sanford School 6900 Lancaster Pike Hockessin  239-5263
Oct. 02, 1:30 p.m. Claymont Elem. 3401 Green St. Claymont  792-3880
Oct. 02, 10 a.m. Lombardy Elem. 412 Foulk Rd. Wilmington  762-7190
Oct. 06, 12:30 pm Caravel Academy 2801 Del Laws Rd. Bear  834-8938
Oct. 07, 9:15 a.m. Keene (William B.) 200 LaGrange Ave. Newark  454-2018
Oct. 08, 10 a.m. Independence School 1300 Paper Mill Rd. Newark  239-0330
Oct. 09, 11 a.m. Wilmington Manor Elem. 200 East Roosevelt Ave. New Castle  323-2901
Oct. 09, 11 a.m. Wilbur (Kathleen) Elem. 4050 Wrangle Hill Rd. Bear  832-6330
Oct. 09, 1:30 p.m. All Saints Catholic School 907 New Rd. Wilmington  995-2231
Oct. 10, 12:50 p.m. Castle Hills Elem. 502 Moores Lake New Castle  323-2915
Oct. 10, 9 a.m. Brookside Elem. 800 Marrows Rd. Newark  454-5454
Oct. 10, 9:30 a.m. Elbert-Palmer Elem. 1210 Lobdell St. Wilmington  429-4188
Oct. 13, 1 p.m. Forwood Elem. 1900 Westminster Dr. Wilmington  475-3956
Oct. 14, 10am Richey Elem. 105 East Highland Ave. Newport  992-5535
Oct. 14, 2:45 p.m. Robert S. Gallaher Elem. 800 Brownleaf Rd. Newark  454-2464
Oct. 15, 9:15 Warner Elem. 801 West 18th St. Wilmington  651-2740
Oct. 15, 2:05pm Carrcroft Elem. 503 Crest Rd. Wilmington  762-7165
Oct. 16, 2pm Maclary Elem. 300 St. Regis Drive Newark  454-2142
Oct. 16, 8:45 a.m. St. Anne’s Episcopal 211 Silver Lake Rd. Middletown  378-3179
Oct. 17, 1 p.m. St. Peter’s Cathedral 310 West 6th St. Wilmington  656-5234
Oct. 20, 12:30 p.m. St. Peter Catholic 515 Harmony St. New Castle  328-1191
Oct. 20, 12:30 p.m. MOT Charter 1156 Levels Rd. Middletown  376-5125
Oct. 21, 2pm Brandywine Springs Elem. 2916 Duncan Rd. Wilmington  636-5681
Oct. 21, 9 a.m. Pulaski (Casimir ) Elem. 1300 Cedar St. Wilmington  429-4136
Oct. 22, 9:15 a.m. Shortlidge (Evan G.) Elem. 100 West 18th St. Wilmington  651-2710
Oct. 23, 1 p.m. Hanby (Brandywood) Elem. 2115 Anson Rd. Wilmington  475-3966
Oct. 23, 10 a.m. Thurgood Marshall Elem. 101 Barrett Run Rd. Newark  454-4700
Oct. 24, 12:30 p.m. New Castle Elem. 903 Delaware St. New Castle  429-4085
Oct. 24, 9 a.m. St. Elizabeth’s Elem. 1500 Cedar St. Wilmington  655-8208
Oct. 24, 9 a.m. Thomas A. Edison Charter 2200 North Locust St. Wilmington  778-1101
Oct. 27, 1:15 p.m. Tower Hill School 2813 West 17th St. Wilmington  575-0550
Oct. 27, 11:30 a.m. West Park Place Elem. 193 West Park Place Newark  454-2290
Oct. 28, 2:05 p.m. McVey (Joseph M.)   Elem. 908 Janice Drive Newark  454-2145
Oct. 29, 12:20 p.m. Richardson Park Elem. 16 Idella Avenue Wilmington  992-5570
Oct. 30, 9:30 a.m. Harlan (David W.) Elem. 3601 Jefferson St. Wilmington  762-7156
Oct. 31, 12:50 p.m. Eisenberg (Harry O.) Elem. 27 Landers Lane New Castle  429-4073
Oct. 31, 12:30pm May B. Leasure Elem. 1015 Church Rd. Newark  454-2103
Nov. 03, 2 p.m. Holy Angels 82 Possum Park Rd. Newark  731-2210
Nov. 03, 11 a.m. Providence Creek Academy 355 West Duck Creek Rd. Clayton  653-6276
Nov. 05, 12:30 p.m. Tarbiyah Islamic 698 Old Baltimore Pike Newark  533-8114
Nov. 07, 2 p.m. Downes (John R.) Elem. 220 Casho Mill Rd. Newark  454-2133
Nov. 07 @11 a.m. William Lewis Elem. 920 North Van Buren St. Wilmington  651-2695
Nov. 10, 12:45 p.m. Marbrook Elem. 2101 Centerville Rd. Wilmington  992-5555
Nov. 13, 10 a.m. Christ the Teacher 2451 Frazer Rd. Newark  838-8850
Nov. 19, 9:15 a.m. Oberle Elmentary 500 Caledonia Way Bear  690-1179
Nov. 20, 2 p.m. Henry M. Brader Elem. 107 Four Seasons Pkwy. Newark  454-5959
Nov. 21, 2 p.m. Tatnall School 1501 Barley Mill Rd. Wilmington  892-4323
KENT COUNTY
Date & Time School Address City  
Oct. 02, 9 a.m. Milford Christian 6062 Old Shawnee Rd. Milford  422-4263
Oct. 03, 2:15 p.m. Clayton Elem. 501 West Main St. Clayton  653-8587
Oct. 03, 8:45 a.m. Sunnyside Elem. 123 Rd. 145 Smyrna  653-8580
Oct. 07, 1 p.m. McIlvaine ECC 11 W Walnut St. Magnolia  335-5039
Oct. 08, 2 p.m. Fairview Elem. 700 Walker Rd. Dover  672-1645
Oct. 09, 2:15 p.m. North Dover Elem. 855 College Rd. Dover  672-1980
Oct. 13, 1:15 pm Central Delaware Christian 4698 S. DuPont Hwy. Dover  697-8407
Oct. 14, 9 a.m. Holy Cross Elem. 631 South State St. Dover  674-5784
Oct. 14, 2 p.m. Towne Point Elem. 629 Buckson Drive Dover  672-1590
Oct. 15, 12:15 p.m. Campus Community 21 North Bradford St. Dover  736-3300
Oct. 15, 2:20 p.m. Lake Forest North Elem. 319 East Main St. Felton  284-9611
Oct. 16, 1 p.m. Booker T. Washington 901 Forest Ave. Dover  672-1900
Oct. 17, 1:30 p.m. Lake Forest South Elem. 301 Dorman St. Harrington  398-8011
Oct. 20, 9 a.m. South Dover Elem. 955 South State St. Dover  672-1690
Oct. 30, 1:30 p.m. East Dover Elem. 852 South Little Creek Rd. Dover  672-1655
Nov. 18, 9:15 a.m. Academy of Dover Charter 1041 Salisbury Rd. Dover  674-0684
SUSSEX COUNTY
Date & Time School Address City  
Oct. 01, 9:30 a.m. Lord Baltimore Elem. 120 Atlantic Avenue Ocean View  537-2700
Oct. 06, 9 a.m. Greenwood Mennonite 12802 Mennonite Sch. Rd. Greenwood  349-4131
Oct. 07, 1:30 p.m. Lighthouse Christian 28157 Lighthouse Cross. Dagsboro  732-3309
Oct. 08, 9 a.m. East Millsboro Elem. 29346 Iron Branch Rd. Millsboro  934-3222
Oct. 09, 1:55 p.m. Seaford Central Elem. 1 Delaware Place Seaford  629-4587
Oct. 10, 1:15 p.m. North Georgetown Elem. 664 North Bedford Georgetown  855-2430
Oct. 13, 9 a.m. H. O. Brittingham Elem. 400 Mulberry St. Milton  684-8522
Oct. 14, 1:30 p.m. Longneck Elem. R. D. 10 Box 452 Millsboro  945-6200
Oct. 15, 9 a.m. Rehoboth Elem. 500 Stockley St. Rehoboth  227-2571
Oct. 16, 11:50 a.m. Phillip C. Showell Elem. 41 Bethany Beach Rd. Selbyville  436-1044
Oct. 16, 2 p.m. Paul Laurence Dunbar 499 West Sixth St. Laurel  875-6140
Oct. 23, 1:30 p.m. Frederick Douglas Elem. 1 Swain Rd. Seaford  628-4413
Oct. 24, 2:15 p.m. West Seaford Elem. 511 Sussex Avenue Seaford  628-4414
Nov. 06, 8:45 a.m. Evelyn I. Morris ECC 103 Third St. Lincoln  422-1650

Social Media: Smokey 70th Birthday video on YouTube: http://www.youtube.com/watch?v=bfaf0XseVB0


Smokey Bear takes fire safety message to Delaware’s largest kindergarten program (photos)

An estimated 535 kindergarten students at McIlvaine Early Childhood Center in Magnolia got a first-hand lesson in fire safety and prevention from the iconic Smokey Bear, with each child asked to pledge “never to play with matches” and parting with a gift bag of Smokey Bear school supplies. McIlvaine, located in the Caesar Rodney School District and representing the largest kindergarten program in the First State, was an ideal audience for Smokey’s timeless message that “Only you can prevent wildfires.”

The annual wildfire prevention program, sponsored by the Delaware Department of Agriculture’s Forest Service and coordinated by Trainer-Educator Ashley Peebles, is timed to coincide with the observance of National Fire Prevention Month in October. The interactive school-based program, which reaches approximately 9,000 students each year, discusses the many benefits of trees (oxygen, food, shelter, shade and heat, wildlife habitat, and wood products) and then explains why it’s so important to protect them from fire. After a short video about the dangers of wildfire, students get the chance to meet Smokey Bear in person and are asked to take the “Smokey Pledge” to never play with matches and to always be careful with fire. As a commemorative gift, each student receives a gift bag of Smokey Bear school supplies.
While the program is targeted squarely at the youngest students in Delaware’s schools, most of the gift bags are prepared through the generosity and selfless efforts of senior citizen volunteers from Dover and Wilmington. As they have done for many years, seniors from Dover’s Modern Maturity Center prepared 2,000 gift bags for the Smokey Bear program, and, also this year, volunteers from Park View Apartments in Wilmington also prepared 2,000 bags.

For more information, contact Ashley Peebles at 302-698-4551 or ashley.peebles@delaware.gov.

The Delaware Forest Service's  Ashley Peebles hands a Smokey gift bag of school supplies to kindergarten student Paul Bonavita after he pledges to Smokey Bear that he will never play with matches.  He was one of an estimated 535 kindergarten students who participated in the fire prevention program at McIlvaine Early Childhood Center in Magnolia, the largest program in the First State.
The Delaware Forest Service’s Ashley Peebles hands a gift bag of Smokey Bear school supplies to kindergarten student Paul Bonavita after he pledged to Smokey Bear that he will never play with matches. The Forest Service presented their annual fire prevention program this week to an estimated 535 students at McIlvaine Early Childhood Center in Magnolia – the largest kindergarten program in the First State.

 

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Smokey Bear greeted kindergarten student Avery Lykens as part of the Delaware Forest Service’s annual fire prevention and safety program held at McIlvaine Early Childhood Center in Magnolia. An estimated 535 students took part and were asked to pledge never to play with matches as part of National Fire Prevention Month in October.

Smokey Bear_McIlvaine Early Childhood Center_2013 (3)
Taking the pledge: Smokey Bear greets kindergarten students William Lorentz (shaking hands) and Drake Nelson as they pledge to never play with matches as part of the Delaware Forest Service’s annual wildfire safety and prevention program that was presented to an estimated 535 students at McIlvaine Early Childhood Center in Magnolia.

Delaware Forest Service Education Coordinator Ashley Peebles hands a gift bag of Smokey Bear school supplies to James Callis, one of 535 kindergarten students at McIlvaine Early Childhood Center in Magnolia that participated in the annual fire safety and prevention program featuring Smokey Bear.
Delaware Forest Service Education Coordinator Ashley Peebles hands a gift bag of Smokey Bear school supplies to James Callis, one of 535 kindergarten students at McIlvaine Early Childhood Center in Magnolia who participated in the annual fire safety and prevention program featuring Smokey Bear. The Forest Service-sponsored program reaches approximately 9,000 children in Delaware each year.

Dorothy Rice was part of the group of volunteers at Park View Apartments in Wilmington who helped prepare 2,000 Smokey Bear gift bags for the Delaware Forest Service's annual fire prevention education program.
Dorothy Rice was part of the group of volunteers at Park View Apartments in Wilmington who helped prepare 2,000 Smokey Bear gift bags for the Delaware Forest Service’s annual fire prevention education program.