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Delaware Office of Highway Safety Puts Together a Winning Team at the Monster Mile to Promote Drive Sober

Date Posted: Tuesday, September 24th, 2013
Categories:  Office of Highway Safety Safety and Homeland Security

OHS partners with Ben Kennedy Racing, Junior Motorsports, and Tommy Baldwin Racing

Dover – The Delaware Office of Highway Safety (OHS) has an action packed weekend (Sept. 27-29) at the Monster Mile reminding fans to Drive Sober and Arrive Alive.  On Friday September 27th, OHS is the title sponsor for the ‘Drive Sober 150’ NASCAR K&N Pro Series East with Grand Marshalls- Bill and Muriel Elliott of the HERO Campaign for Designated Drivers and Sgt. Andrew Rubin of Newark PD waving the green flag.  OHS is also teamed up with #96 Ben Kennedy and Ben Kennedy Racing for the NASCAR K&N Pro Series East race in the ‘Drive Sober 150’.

OHS will also be teaming up with #7 Regan Smith of Junior Motorsports Saturday in the ‘5-Hour Energy’ NASCAR Nationwide Series race, and then on Sunday with #36 JJ Yeley of Tommy Baldwin Racing (TBR) in the ‘AAA 400’ NASCAR Sprint Cup Series race.  Race fans will have several opportunities to meet the drivers throughout the weekend including the NASCAR K&N Pro Series East driver autograph session Friday September 27th from 1-2pm at the Lucas Oil display in the FanZone.  Then OHS will host autograph sessions with #7 Regan Smith of Junior Motorsports at the Drive Sober display Saturday from 10:15 am-11:00 am and on Sunday with #36 JJ Yeley of TBR from 9:30 am- 11:00 am.

OHS will be promoting the Drive Sober message all race weekend with various actives in the Monster Mile Fan Zone including Choose Your Ride police cruiser-cab, designated driver pledges, show cars, and t-shirt giveaways for participants of the DUI Pit Stop Challenge game.

“We are very excited to work with each team and partner this weekend by reminding fans to make the smart choice of choosing a designated driver before the race starts,” said Jana Simpler, Director for the Office of Highway Safety. “That designated driver can be a friend, family member, or a cab ride home.  We want fans to have fun this weekend but also be safe and have a sober ride home.”Choose Your Ride

The Choose Your Ride Delaware State Police (DSP) cruiser-cab will patrol the campgrounds Saturday morning with NASCAR driver JJ Yeley and DSP Sgt. Shavack.  The police cruiser-cab is a custom taxi cab wrap on half of the Delaware State Police patrol car.  The intent is to convey a special message for impaired drivers: choose your ride.  Yeley and Sgt. Shavack will stop and talk with campers about making the smart choice of having a designated driver or calling a cab if fans decide to drink this weekend along with handing out giveaway items and signing autographs.

“Through the continued partnership of the Delaware State Police and The Delaware Office of Highway Safety, we continue to combat and raise awareness of the deadly consequences of drunk driving,” said Sergeant Paul G. Shavack, Director of Public Information for the Delaware State Police.  “We hope that this hybrid police cruiser-cab sends a simple but powerful message and serves as a great visual reminder to “Choose Your Ride” before getting behind the wheel intoxicated.”

Race fans will also have two opportunities to take a pledge to not drive impaired.  The first one is by signing their name on the #36 Drive Sober TBR show car.  Race teams, drivers, and media will also take the pledge in the infield by signing the #36 Drive Sober race car in the Sprint Cup garage.  The second pledge can be taken at the HERO Campaign for Designated Drivers tent located next to the OHS FanZone booth.  Fans who take the HERO pledge get special access into the Designated Drivers tent which has 2 tv’s, skydeck, games, snacks, and coupon for a FREE hot dog and soft drink.

For a full list of OHS race weekend activity visit www.ohs.delaware.gov  or follow OHS on Twitter at www.twitter.com/DEHighwaySafe, Like OHS on Facebook www.facebook.com/ArriveAliveDE. For OHS Drive Sober campaign updates visit www.DUIrealtime.com.

 

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