Delaware Literacy Financial Institute “Market” in Rodney Square to Showcase Businesses

WILMINGTON, Del., (Wednesday, July 31, 2013) – On Thursday, August 1, 2013, Lt. Governor Matt Denn will meet Delaware’s youngest entrepreneurs at the “Chasing the Dream Youth Market” in Rodney Square.  The event, which runs from 10:30am – 1:00pm, is the culmination of The Delaware Literacy Financial Institute’s (DFLI) entrepreneurship summer camp, which runs July 22 – August 2 for kids ages 9-16.   The Lt. Governor will arrive at 12:15pm.

Dozens of young entrepreneurs will have their businesses open on Thursday, rain or shine.  The Lt. Governor is excited to see the types of businesses these young students have created and talk with them about plans for their futures.

During camp, students:

• learned the basics of business start-up;
• learned how to develop an idea and create a basic business plan;
• visited with entrepreneurs & tour local businesses; and
• learned to profit from their own businesses.

The older students had an Enhanced Entrepreneurial Experience.  In addition, they:

• worked with mentors on marketing methods;
• learned about social media strategies;
• attended a business lunch and learn about business etiquette and networking;
• learned how to dress for success;
• developed an elevator pitch for their business ideas and compete for funding;
• learned about selling through Etsy, eBay, consignment shops and garage sales;
• learned about branding, marketing and product packaging; and
• developed higher level creative thinking and problem solving skills while gaining first-hand knowledge of the process involved in creating a business venture.

Thursday, August 1, 2013
10:30am – 1:00pm      Chasing the Dream Youth Market
Rodney Square
Wilmington

**The Lt. Governor will attend from 12:15pm – 1:00pm**

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