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OHS Annual Safe Family Holiday Campaign Kicks Off Thanksgiving Week

Date Posted: Wednesday, November 26th, 2014
Categories:  Kent County New Castle County News Office of Highway Safety Safety and Homeland Security Sussex County

Enforcement focus is on DUI, Speed, and Seat Belts.

 Dover – If you listen closely, instead of saying “Gobble, Gobble, Gobble”, the Thanksgiving turkey is reminding all to “Buckle, Buckle, Buckle” up this holiday season. The Office of Highway Safety also wants to remind motorists as they travel this holiday season to buckle up, be patient and slow down, and, if partaking in some holiday spirits, use a designated driver. Delaware law enforcement will be on high alert this holiday to make sure you arrive safely to your destination. Historically, Thanksgiving is the busiest travel time of the year, putting more people on the road, and unfortunately increasing the likelihood of crashes

There is one DUI checkpoint scheduled for the Thanksgiving holiday as follows:

Wednesday Nov. 26th                        Wilmington (New Castle County DUI Task Force)- Checkpoint

Since January 1st of this year, 111 people have lost their lives on Delaware roadways in 98 fatal traffic crashes, compared to 95 people killed in 90 fatal traffic crashes this time last year. Speeding has contributed to 41% of the fatal traffic crashes to date. Alcohol consumption has attributed to 49% of the traffic deaths. Forty three percent (43%) of vehicle occupants killed this year were not wearing their seat belts.

Wednesday, November 26th marks the beginning of the Delaware Office of Highway Safety’s annual Safe Family Holiday Campaign. Safe Family Holiday enforcement activities over the next six weeks will include 30 law enforcement agencies statewide conducting overtime patrols focusing on speeding, impaired driving, and seat belt use. Enforcement will supplement already scheduled Checkpoint Strikeforce DUI checkpoints. The Safe Family Holiday Campaign is OHS’ major traffic safety initiative for the holiday season. It includes a combination of high visibility enforcement, public awareness activities, and media messaging aimed at stopping impaired and other dangerous drivers.

Over the last decade, several public awareness activities have become Safe Family Holiday traditions including the OHS “Mocktail” party and the DUI Tree project. “Mocktails” are non-alcoholic cocktail parties, where safety information, responsible party hosting tips, and samples of “smart” party foods will be provided for attendees. OHS will have several mocktail events this holiday season with seven corporate partners across the state. Find recipes and safety tips for your own mocktail from the OHS holiday mocktail booklet http://1.usa.gov/1FmVWOb.

The DUI Tree memorializes alcohol-related deaths and injuries during the campaign. Colored light bulbs on the tree represent each victim killed or injured in an impaired driving crash. DUI Trees are sponsored by four highway safety corporate partners and are set up the week of Thanksgiving. OHS has created a virtual DUI Tree for the public to view at www.DUIRealTime.com. Last year, 2 people were killed and 15 were injured in alcohol-related crashes in Delaware during the holiday season.

For more information on these or any of our other Safe Family Holiday campaign efforts follow us on Twitter @DEHighwaySafe, visit our website for updates at www.ohs.delaware.gov, www.DUIRealTime.com/Safe-Holidays or Like us on Facebook at www.facebook.com/ArriveAliveDE.

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